Editorial and sourcing standards
Evidence first, uncertainty visible
These working standards guide DublFirst’s educational content, company research, product explanations, and Development updates during the private preview.
Our purpose and core standards
DublFirst aims to help readers ask better questions, examine evidence carefully, and understand the assumptions and uncertainty involved in investment research. We do not publish personalized recommendations, guaranteed outcomes, or unsupported claims about future stock performance.
- Support material claims with identifiable evidence.
- Show when information became available and the cutoff used.
- Distinguish reported facts from interpretation, scenarios, and opinion.
- Identify missing, conflicting, amended, or stale information.
- Correct material errors transparently and avoid sensational claims.
What kind of content are you reading?
- Reported information
- Facts drawn from identified filings, official disclosures, and other sources.
- Interpretation
- Reasoned judgment about what the reported information may mean.
- Scenarios
- Conditional outcomes based on stated assumptions—not forecasts or promises.
- Opinion
- A clearly identified viewpoint that still requires factual support and balance.
- Development updates
- Product and testing information that must not imply commercial availability, validated accuracy, or functionality that has not been implemented.
Source hierarchy
DublFirst uses the strongest reasonably available source for each material claim.
- Original and primary sources: SEC filings, issuer materials, earnings releases, regulator and government publications, original datasets, and official documentation.
- Authoritative institutional sources:universities, peer-reviewed work, professional standards, and recognized research institutions.
- Reliable secondary sources: reputable news and industry publications used for necessary reporting and context.
- Discovery sources: search summaries, aggregators, social posts, message boards, and automated summaries that should lead to stronger evidence rather than serve as final support.
A primary source may still be incomplete or biased. Company estimates, unaudited results, and promotional statements should be identified accordingly.
Citations, dates, and point-in-time research
- Link as directly as practical to the document supporting a material claim.
- Identify the publisher or filing entity and relevant publication or filing date.
- Preserve the information-as-of cutoff and identify material amendments or updates.
- Do not quietly introduce later information into an earlier analysis.
- Treat current-state research as different from evidence suitable for a historical backtest.
Missing, conflicting, or stale information
DublFirst does not silently choose the most convenient value. Conflicts should be shown, definitions and dates compared, and the most applicable authoritative source preferred only when that choice can be explained. Missing information is not invented or converted to zero. Stale information keeps its date and receives a visible warning or update.
Material corrections identify what changed, when and why it changed, and whether the interpretation or conclusion was affected.
Artificial intelligence and human review
Artificial intelligence may help organize, summarize, edit, and plan research. Its output is not treated as a source. Before publication, a responsible human reviewer should open the cited material, verify material facts and dates, check contrary evidence, protect private information, and approve the final content.
Independence, conflicts, and review
Material ownership, compensation, sponsorship, affiliate, access, or business relationships that could affect a reader’s assessment should be disclosed. Paid material must be labeled and must not be presented as independent editorial analysis.
Before commercial publication, DublFirst needs formal policies for personal holdings, trading around publication, conflicts, recordkeeping, and enforcement, along with the appropriate legal and compliance review.
Development notice
These standards are an approved working content baseline for the private Development preview. They will evolve with the product. Publishing them does not represent regulatory approval, comprehensive commercial-grade validation, or Production readiness.
To report a possible factual error, missing source, outdated statement, or unclear distinction, email brian@dublfirst.com.
Ready to explore?
Compare two companies with the same verified framework
Sign in or create a tester account to choose a pair, review the evidence, and see how the System scores each company.